What is Web Customer Experience – Part 1

When you think about the experience your customers are receiving, what do you think about? When I think about customer experience, I think about how customers interact with a business in a delightful way from the first interaction to building and fostering a strong relationship. It’s almost like walking into an Apple store in a […]

Improving your customer & team relationships through data?

Data is everywhere today, our businesses are surrounded by it and it comes in many forms as well. Every transaction made, web site visit, ad click, ebook download, customer call provides us with insight that can be used and manipulated to help us better understand our audience. However, most businesses don’t tap in and capitalise […]